Location-based marketing enables organizations to reach consumers on a particular, individual level through online or offline messages according to their location. By leveraging location data, ...
With spending on the high street continuing to drop, retailers are asking themselves how to drive consumers back into brick-and-mortar stores. In the constantly connected mobile world, does the answer ...
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10 Mobile Device Marketing Strategies for Your Small Business
If you’re not marketing your business on mobile devices, you may be losing money. Learn 10 mobile device marketing strategies to target smartphone users.
Outdoor gear and apparel giant The North Face Inc. is rolling out its first-ever location-based mobile marketing campaign this month in New York, Boston, San Francisco and Seattle. The retailer has ...
Dr. Bin Tang, Founder & CEO of Noah Digital, is an internationally recognized AI & digital marketing leader & author of “Local to Global.” Having been around for some time now, I'm fully aware that ...
Opinions expressed by Entrepreneur contributors are their own. More than 75 percent of smartphone users make use of location-based services to gather information about nearby businesses including ...
BEACHWOOD, Ohio, Dec. 5, 2011 /PRNewswire/ — DDR Corp. (NYSE: DDR) today announced the launch of ValuText, a location-based, mobile marketing service specifically designed to drive sales and ...
Mobiquity Networks (a wholly owned subsidiary of Ace) is a leading provider of location-based mobile marketing solutions. Ace is building one of the Nation's largest location-based Proximity Marketing ...
Acuity Brands, Inc. (NYSE: AYI) today announced that Verve, the global leader in location-powered mobile marketing, has joined the Atrius IoT Partner ecosystem. Verve will leverage Atrius Platform ...
What's something most U.S. adults own? A mobile device. According to the Pew Research Center, 97% of Americans own a cellphone, with 90% owning a smartphone. Smartphone ownership has more than doubled ...
Last week I was in New York at TIME HQ for some no-holds-barred internal strategy sessions involving overhead projectors, calendars, spreadsheets and speakerphones. On the way through Times Square one ...
Recent revelations about Google and Apple?s location-data collection activities on mobile are adding urgency to consumer and legislative privacy concerns. In recent days, reports from several sources ...
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