Small businesses generate nearly half of U.S. GDP and anticipate 20% of annual sales from Saturday, making local shopping crucial, according to the SBA.

Small Business Saturday is an annual shopping day that encourages consumers to support local businesses on the Saturday after Thanksgiving. NBC’s Brian Cheung joins Saturday TODAY to share tips for ...

Sandwiched between Black Friday and Cyber Monday — historically the biggest and busiest retail days of the year — is another standout shopping event: Small Business Saturday. Started by American ...

The holiday season is coming up, and some local businesses kicked off the season by participating in Small Business Saturday, ...

Shannon Peppeard, owner of the Pep Line, a home goods store in St. Charles, said that she and another local business owner ...

Downtown Waukesha businesses are urging the community to give small business shopping another chance after a devastating ...

Local shop owners hope they can make up lost revenue after the record-breaking snowstorm that hit Eastern Iowa during Small ...