For years, SEOs optimized pages around keywords. But Google now understands meaning through entities and how they relate to one another: people, products, concepts, and their topical connections ...

In May 2012, Google announced the Knowledge Graph which is designed to help users see factual summaries related to their search queries for such things as biographies of notable figures, tour dates ...

How to Improve SEO? 15 Experts’ Recommendations What Are SEO Keywords? Why Are They Crucial for SEO? Search Engine Optimization, or SEO, is a set of practices for improving your website traffic and ...

It's nearly impossible to have a discussion about SEO without talking about keywords. Keywords remain the very foundation of any solid SEO strategy, as Google and users need them to understand the ...

Planning and executing an excellent SEO strategy is critical for any digital marketing campaign. However, the effort requires data to tell the story in a way that resonates with our clients. But ...

When it comes to SEO, there is always something to do. It’s easy to get sidetracked by the next shiny thing instead of focusing on the tasks that will move the needle for the business. Having hundreds ...

Standalone broad keyword strategies belong to the past. In 2021, the combination of Google’s focus on user experience and intent, alongside the rise of conversational search and applications such as ...