I have been optimizing sites for search engines since 1998, the year Google was incorporated. In those 25 years, I never saw an update as big as the 2023 E-E-A-T Knowledge Graph update. My team took a ...

In case you missed it, 2,569 internal documents related to internal services at Google leaked. A search marketer named Erfan Amizi brought them to Rand Fishkin’s attention, and we analyzed them.

Google published a video that disclosed five insights about Google Trends that could be helpful for SEO, topic research and debugging issues with search rankings. The video was hosted by Daniel ...