Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...
So many words have been written on marketing and sales alignment yet most marketing and sales teams remain misaligned. According to IDC, B2B companies’ failure to align sales and marketing teams ...
Stay ahead and upgrade your digital marketing strategy for 2026. Learn what’s changing in SEO, content, social media, and ...
Flow Automotive Cos., Pohanka Automotive and Holman were among several dealership groups and others who invested $4 million in technology company Orbee Inc., whose platform provides data management ...
A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...
Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Yarilet Perez is an experienced multimedia ...
Digital marketing represents the coming together of technology and psychology in a unique fascinating way. If, at heart, a marketer's goal is to create campaigns that speak directly to a given ...